12 years building a trusted relationship with Minor Hotels Europe & Americas (NH Hotels)

13 May 2026

Proud to be their global SEO-GEO content agency and regional LATAM Social Media agency

At Azurally, we celebrate 12 years of collaboration with Minor Hotels Europe & Americas (NH Hotels), a relationship that, over time, has gone far beyond a one-time project to become a strong, close partnership built on trust.

When a professional collaboration reaches this milestone, it means there is a shared way of understanding work, objectives, and business evolution. In our case, Minor Hotels has been a true strategic partner in such a demanding sector as Hospitality, where experience, precision, and adaptability are key.

Throughout these years, we have supported the company across different digital disciplines, helping strengthen its presence, content strategy, and positioning in various markets. Today, already as Azurally, we continue to be part of this journey as a global SEO-GEO content agency and regional Social Media agency in LATAM.

Pantallazo LK NH

Beyond the services, what has truly been valuable is building a working dynamic based on listening, agility, long-term vision, and mutual trust. A relationship in which both parties have evolved together and successfully adapted to an increasingly complex, competitive, and relevance-driven digital environment.

As shown in the photo above, recently, our CEO had the opportunity to meet in Madrid with Edgar Sánchez, Digital Performance Marketing Director, and Oton Gómez, Global Head of Digital Marketing & Ecommerce, with whom we share this common journey. We would also especially like to thank Jenifer Vanegas Valencia, Corporate Affairs, Communication & Social Media Director Americas at Minor Hotels, with whom we continue driving high-value projects for the brand in the region.

Thank you to Minor Hotels Europe & Americas for these 12 years of partnership, trust, and shared growth.

A relationship that, for us, continues to be a five-star one.

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