TOP 10 by Marketing 4 eccomerce
We help you define a metrics strategy that will help us to optimize measurement in order to improve the overall marketing strategy.
Measurement model consultingWe study in depth the state of the metrics to improve the strategy and increase profitability.
Audit measurementOnce the objectives have been set, we will assist you in the configuration and implementation of the appropriate metrics.
Metrics configuration and implementationWe collect and analyze the data obtained thanks to the Tracking websites to continuously optimize the campaigns.
Tracking websites for advertising platformsWe create the dashboards that fit your needs and analyze the data with a comprehensive approach.
Data and ReportingWe implement and analyze BI tools to help improve the efficiency and profitability of your business.
Business Intelligence
TOP 10 by Marketing 4 eccomerce
Google's decision to eliminate third-party cookies in its Chrome browser, as part of its privacy project for users, shows its commitment to first party data, that is, data obtained only between the company and its customers.
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Miguel Sánchez, M.D. Marketing & Business at Azurally and Nacho Carnés, expert in Digital Marketing and Programmatic Marketing, talked last April 8 at Azurally Academy about user generation data: the human being as hardware.
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In September last year, Apple launched version 14 of its operating system: iOS 14 arrived. Consequently, a new reality has arrived in terms of data shared by users with digital platforms.
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